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Testing the Challenges of International Entrepreneurship in Japan   Paul Gaspari

Testing the Challenges of International Entrepreneurship in Japan

132 страниц. 2011 год.
LAP Lambert Academic Publishing
For foreign business people, Japan has notoriously been a difficult country in which to conduct business. While many large foreigh firms have succeeded in establishing a presence in Japan, few small foreign-owned businesses have been able to crack this market. In this master's thesis, Paul Gaspari takes a look at the challenges facing the foreign "little guy" in Japan. He conducts a research study on the challenges that exist in order to establish a small business in Japan. Through statistial analysis and interviews, he describes the current state of Japanese SME's, and offers his thoughts on the future of the Japanese market.
 
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