224 страниц. 2013 год. LAP Lambert Academic Publishing This book aims to measure the impact of “xTRIZ” the inventive managerial problem solving technique on achieving competitive advantage in some of the industrial companies in Jordan. xTRIZ includes the processes and the principles. The dimensions of competitive advantage are quality, cost, delivery, flexibility and time. Six companies have been chosen in three industrial sectors, food, pharmaceutical and engineering industries.